Tag Archives: e-marketing

eBusiness Solutions – Why Your Small Business Needs One

The rapid growth of the internet commerce in recent years presents established small businesses with a serious dilemma. On the one hand you can stick with the business model that has worked for the last number of years. On the other hand, you can make the shift to serious eBusiness. Choosing to stand pat is […]

Business To Business Marketing: An Introduction

Many people often use the term 'business to business (B2B) marketing,' but most of them do not know exactly what it refers to. B2B activity, both online and offline, involves the marketing of services and goods that help other companies operate. Manufacturers, resellers, the government and non-profit institutions are the most common examples of B2B […]

eMarketing Basics

eMarketing, commonly known as an Internet marketing tool, refer to 'how' businesses market their services or products online. In this new age of technology, an Internet presence directly affects the success of a business. From an ecommerce site to an informational site, eMarketing begins at your homepage. Utilize a Website Every website has one goal […]

Digital Marketing: Basic Strategies Every Beginner Must Know

What is Digital Marketing? Digital marketing refers to the usage of online advertising tools to project products and services to potential customers. Digital Marketing has become a key component of the marketing strategy of most companies today, because as much as a third of the world’s population now spends time online. What are the benefits? […]

Competition Analysis for Ebusiness

Competition Analysis will give comprehensive information about your competitors business, about his strategies, about his customers etc. Understanding and analyzing competition is a core part for any successful online business. To Start an Ebusiness every company has to conduct competitive analysis to identify the key areas of competition. How to do competition analysis? Since you […]

E-business Intelligence

Business intelligence means the information that is valued for its currency and relevance. Business intelligence is expert information of a technology or any other field with which to lead and manage a business. Business intelligence, comprehensive knowledge of ones business, one's customers, business partners, internal operations and the external competition, helps business people better their […]

Chapter 8 – Email Marketing – No Not Spam

At its core, Email Marketing is a tool for customer relationship management (CRM). Its Purpose: To build virtual relationships with existing and potential customers. Its Benefit: Maximize the retention and value of these customers, which should absolutely lead to greater profitability. What is Email Marketing? Simply put, Email Marketing is a form of direct marketing […]

E-Marketing and E-Commerce in the Chemical Business

In recent years, e-Commerce and e-Marketing started to move steadily into the new fields of import-export wholesale operations. These used to be very conservative and “catalogue-based” sectors, with the ties between companies being developed in years or even decades, and markets being shared between several big names. The emerging new trends, as it was expected, […]