Everyone is busy in preparations to welcome 2017 and say good bye to 2016. This is the last week of 2016 and many of the online marketers and the seo professionals are busy in analyzing the year on various aspects so they can assess the possible trends in SEO in the coming year. This information is quite important for the users as it helps them in making the SEO strategy for the coming year as well as keeps them abreast of the methods that are going to influence to works in long run.
Be it the Calgary SEO Company or a freelance SEO professional everyone wants to know about the upcoming trends that will affect their business in the coming year. In this article we will discuss about the major changes that we may observe in the coming year as well as their impact on the companies offering search engine optimization Calgary and other similar regions of the world.
Mobility will be dominating the online world:
As we all know that the mobile internet and the responsive web development has become the prominent feature for the online world and this is going to lead the drive from the front in the coming year. In most of the web development areas you may observe the mobility and the use of the mobile responsive concepts will dominate the developments. It is also assumed that search indexing will also be influenced by the mobile internet usage trends and the mobile search concepts.
Increased usage of video content and presentations:
In the coming year the more of the content centric activities will be using the visual content. The use of the video contents will dominate the year 2017 and we will observe that majority of the content is coming in the form of videos. The increased usage of the latest technologies and the faster speed of internet have made it easy to share the videos within few seconds. This technological development and mobile usage makes it easy to see the videos instead of reading the lengthy text. Therefore; we will see a tremendous increase in the use of videos and visual content.
Schema or the structured data:
This is one of the factors that will affect the seo strategy in the coming year. We have observed that the content marketing and the sites are taking a shift towards presenting the content in more organized manner and this is going to continue in the coming year. The use of the schema code will be increased to help the search engines in indexing the sites.
Voice based search:
The enhanced usage of the mobile devices and the need for simplified search has brought in the concept of voice based search. This is very much useful in reducing the hacks of typing the search words instead you may use the voice based search for getting the results. This will observe greater increase in the coming year and more of the users will be inclined to use such applications.